Published in Dwarka Express on 1.7.23
It was an MNC (Multi-National Corporations) in Gurugram, Haryana! After signing in, a guest entered the restroom. The mirror in restroom of an MNC welcomed him with the slogan ‘SAVE ENVIRONMENT’! The tissue dispenser cautioned him, ‘Do you really need a second tissue, just think of ME (Tree),’ (with a tree pic). He showed his hands in the wash bowl. The sensor enabled tap, dispensed water for 7 seconds. He got into snack bar to have a coffee and searched for a disposable paper cup, but instead, there was a reusable mug at coffee dispenser, with an instruction to ‘wash and reuse’. One who was environmentally conscious, would have felt delighted at all such eco-friendly efforts. In fact, MNCs care nature, not just in words, but also in deeds. Simultaneously we also hear someone whispering that the entire building is air-conditioned and huge electricity consumption destroys nature. That is also true. There are many ways that a corporate could contribute to environment besides planting trees and ideas mentioned above. Dry wet waste segregation is one area which has been always ignored. It is true that the corporates provide separate bins for both non-biodegradable and biodegradable waste. But it is often seen that the users drop waste unmindful of what is written on the bins. One area where the corporates are successful is paperless communications. Internet communication has eliminated the usage of paper and thereby tree felling is remarkably reduced. Digitalization has minimized the use of paper currency. However ever increasing infra development projects are posing challenge to the green cover. It is essential that corporates double up their ecofriendly ways.
Reducing carbon emissions is one of the vital CSR (Corporate Social responsibility) directives in all countries. In terms of the latest Egypt convention, the large institutions in all countries. should have specific and time bound targets to reduce carbon footprints. While providing visual delight in the form of well-maintained greeneries and stylish reception halls with ecofriendly slogans, displays, products made from waste and landscape wall paintings add aesthetic value to the ambience, it is necessary that large institutions like resorts, hotels, MNCs, Gyms, restaurants, professionally managed gated communities etc should make small efforts to keep the environment clean and green. Undoubtedly ambience is essential to pursue the aesthetic lifestyle on the one hand and to promote business on the other. However ecofriendly environment is not always emphasized by all quite a lot of Indian Corporates with a few exceptions. The Corporate and Institutional sector occupies a major percentage in Indian economy. No economy may survive without the care for ecology. Under this backdrop, the pivotal role played by corporates assumes importance in the upkeep of the environment.
Dr V Selvarajan
